A New Way to Think by Roger L. MartinNamed one of "10 Must-Read Career and Leadership Books For 2022" by Forbes The ultimate guide to the essentials of strategy and management, from one of the world's top business thinkers. Over a stellar career, Roger Martin has advised the CEOs of some of the world's most successful companies. From the beginning, he noted that almost every executive he talked to had a "model"--a framework or way of thinking that guided their strategy and activities. But these models tended to become automatic, so much so that when one didn't work, the typical response was just to apply it again--with greater enthusiasm. Martin took a fresh, critical approach to helping. When company leaders came to him with fundamental questions--How do you decide where to play and how to win? What is the key to shaping and changing corporate culture? How can you design a successful, sustainable innovation process?--his first response was to break the spell of the current model with a memo articulating a new way to think about the problem at hand and a more powerful and effective way to successfully overcome it. Over time, these ideas worked their way into Martin's many Harvard Business Review articles. Now, for the first time, they appear together in A New Way to Think. With his trademark incisive intellect and clarity, Martin covers the entire breadth of the management landscape--illuminating the true nature of competition, explaining how company success revolves around customers, revealing how strategy and execution are really the same thing, and much more. Reading like a series of one-on-one sessions with one of the world's leading business thinkers, A New Way to Think is an essential guide for any current or aspiring business leader.
Call Number: Main Collection HD53 .M36444 2022
Publication Date: 2022
Advances in Business and Management. Volume 18 by William D. Nelson (Editor)This edited volume includes eight chapters describing recent advances in business and management studies. Chapter One studies how marketing actions can help reduce and prevent food waste in developed countries. Chapter Two examines whether advertising behaves differently over alternative phases of the business cycle. Chapter Three analyzes new crowdfunding systems that are emerging in large Chinese technology companies such as Tencent and WeChat. Chapter Four looks at the influence of a graduate program on students' decision whether to pursue a career in entrepreneurship. Chapter Five introduces the Economic Value Added model to allow for a cost-benefit analysis of people investments. Chapter Six explores how altruism positively impacts a firm's performance by strengthening organizational resilience. Chapter Seven discusses how advertisers are adapting a strategy of communicating shared values, such as support for underprivileged groups, to build relationships with socially conscious customers. Finally, Chapter Eight investigates the quantitative importance of the presence of shocks to the depreciation rate of capital for the magnitude of cyclical fluctuations in Bulgaria.
Call Number: eBook
Publication Date: 2021
The Business of Portfolio Management by Iain FraserThe Business of Portfolio Management offers key insights to adopting a new approach to portfolio management that boosts organizational strategy. A veteran in the field, author lain Fraser proposes using a value management framework to link organizational strategy to portfolio content. This expansive guide includes case study examples of in-depth discussions about the value management framework, implementation and delivery techniques, portfolio leadership qualities, Work staff roles, professional development, and change management. Organizational maturity models to evaluate project, program, and portfolio performance and tools and techniques to implement, execute, and measure their benefits are also included. Book jacket.